Once again we were flattered that Kraft Heinz entrusted us with bringing their presence to life at the National Restaurant Show, the effective “super bowl” of shows for their Away From Home group. In 2023
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Marketing experiences involve two essential aspects: An activity, and a place at which to host the activity. Regarding the latter aspect, we often need to create completely new environments in which to house the experience.
Read MoreOne of the most important tools in the experiential toolchest is sponsorship activation, the specific tactics that help our clients glean value from their support of sports, cultural and entertainment properties. Our Carvana client, the
Read More2024 is off to a bang with this fun activation / PR stunt for our Mucinex client. Our creative team really knocked it out of the park with another great, simple idea. If Mucinex is
Read MoreLysol Air Sanitizer’s AIR-AOKE Booth How could we demonstrate the living viruses and bacteria that swarm around us in the air? And how could we prove NEW Lysol Air Sanitizer’s ability to kill these germs?
Read MoreIf you haven’t been to a Sprouts Farmers Market – the up-and-coming, produce-forward grocery store chain – I would encourage you to do so soon. There aren’t any Sprouts stores close to my home, but
Read MoreEncore has been fortunate enough to do a lot of work for Kraft Heinz, but we were especially flattered to design and build its booth for the National Restaurant Association show last month, the massive
Read MoreRecently our Logitech client tasked Encore with creating a “magical” experience for the launch of its new Cloud Gaming Handheld device, which was “code” for creating a highly visual, Instagram-worthy activation. As with many briefs,
Read MoreSometimes the best ideas are unbelievably simple. None more than this creative campaign for our Mucinex 12HR client, which simply states that 12 is More Than Four, a nod to the notion that 12 hours
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